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With 53 percent of adults making some sort of home improvement last year, it’s no surprise that your business is alive and well. But that means it’s also competitive. How can you set your home improvement business apart from your competitors? Take a look at some of the most effective strategies to get your home improvement business more qualified leads. Why does the Home Improvement Field need Lead Generation? New leads have to fill a few criteria before they become...

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Lead Generation

All over the world, small and large business owners are looking for ways to generate quality leads for their companies. There are many options to create the perfect lead generation campaign for your company, and on this page, we’ll take a look at some of our favorites. Hire a Professional SEO Company Though you can always do basic SEO on your own, a specialist will be able to provide you with information that you wouldn’t typically be able...

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Technology/Tools

Want to gain new leads for your business? Look no further! We’ve compiled a list of four of our favorite lead generation tools to help you generate qualified customers online! 1. Sales Genie This paid service gives you access to over 250 million businesses' and consumers’ information which allows you to pinpoint and contact your perfect audience. This tool also offers cool features for your email and allows you to directly connect with your leads! Sales genie also uses targeted lists...

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Social Media

As a business owner, you may already know that you can generate leads with search engine optimization, pay-per-click ads, and email campaigns, among other online channels. But have you ever considered generating leads using Twitter?
Though the lifespan of a tweet is far less than that of many other posts on social platforms, there is still a lot of value behind using Twitter for your lead generation strategy.

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Social Media

As a platform that has over 1.7 billion users as of 2016, Facebook shows a lot of promise when it comes to increasing conversions, simply because of the immense amount of users it has. Because of the extreme popularity of Facebook, gaining quality leads seems like it would be easy to do, but there are a few things you should always remember. This guide will walk you through a list of best practices for gaining the highest quality...

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Social Media

As the largest professional social media platform, LinkedIn is in a category all its own. Where although Facebook, Twitter and Instagram are all social media platforms that can work for your business, LinkedIn is the best choice for reaching professionals. The majority of LinkedIn’s users range from ages 30-49, and 18-29 year-olds make up another 22%. A mere 8% of LinkedIn users are below the age of 18. So why use LinkedIn for B2B marketing, well this can...

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